CAPTURE IT! The Value of Email Capture as a Vacation Rental Marketing Solution, with Arthur Colker
SUCCESS IN THE VACATION RENTAL SPACE ISN’T ALWAYS INTENTIONAL
and Arthur Colker is proof of that. Arthur is the CEO and founder of StayFi, and in this episode, discusses how he accidentally fell into the short-term rental and vacation rental space. He talks about how he helped a friend develop an independent brand, and how he saw the value in controlling and owning guests’ data.
Arthur built a solution that helps managers and operators capture guest data and then monetize it through tools like email marketing and text marketing, which helps with upsells and remarketing for booking.
Find out more about Arthur and his business in this latest episode of ALEX & ANNIE: The Real Women of Vacation Rentals.
“REAL” TALK
ARTHUR: CAPTURING DATA IS JUST THE BEGINNING
“Big focus of our product is building the end-to-end marketing solution. So we started with data capture, so obviously capturing the data is just the beginning, and then it's how do you monetize that information.”
ALEX: VENDORS FORMING MUTUALLY BENEFICIAL PARTNERSHIPS
“There's been a lot that's changed in the vendor world in the last year or two, and it seems like a lot of vendors are working together better than ever, and realizing that it makes sense to form those, mutually beneficial partnerships so that you can have a more robust offering that's going to serve the needs of property managers.”
This episode is brought to you by Wheelhouse: The Ultimate Revenue Driving Machine.
Wheelhouse is a proud member of Alex & Annie's List, presented by Rev & Research
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