May 27, 2024

From the Beach to the Mountains: Meaghan Moylan’s Journey to The Outpost Group

From the Beach to the Mountains: Meaghan Moylan’s Journey to The Outpost Group

In the fast-paced vacation rental industry, those who embrace an adventurous spirit and say "yes" to new opportunities can unlock remarkable growth. This mindset proved transformative for Megan Moylan, as she navigated the unique challenges and seized the emerging possibilities in her journey.

The Power of Saying "Yes" in the Vacation Rental Industry

For Megan Moylan, a "year of yes" mentality unlocked new opportunities in the dynamic vacation rental space. By embracing different experiences, she expanded her network and discovered valuable growth paths.

A Fortuitous Connection  

Saying yes to speaking engagements led Megan to meet Will Slicker, who proposed she host a podcast. Although new to podcasting, she gave it a try - leading to "Workflows and Espressos" and the chance to share insights with a vast audience.

Overcoming Unique Challenges

Operating in Jackson, Wyoming presents distinct hurdles like navigating regulations near national parks. At Outpost, Megan's company prioritizes educating guests on wildlife while supporting the community through housing trusts and local businesses. This sustainable approach nurtures positive local relationships.

Leveraging Emerging Tech

The podcast explores how technology is revamping vacation rental operations. Megan emphasizes leveraging tools like property management systems and keyless entry to boost efficiency and enhance the guest experience. 

In Jackson's competitive market, companies must continuously innovate to maintain an edge. But technology alone isn't enough; collaborating through groups like the Jackson Hole Lodging Association allows tackling collective challenges.

The Content Marketing Advantage

Megan's own podcast underscores content marketing's power for vacation rental brands. By sharing authentic stories and insights, "Workflows and Espressos" establishes Outpost and Megan as trusted industry voices, raising brand awareness.

For professionals looking to connect with customers, content channels like podcasting offer a potent platform for thought leadership.

An Adventurous Mindset  

At its core, Megan's journey exemplifies the growth that can emerge from an open mindset. By continually saying "yes," she unlocked new avenues for development, forged connections, and gained a deeper understanding of her unique market's nuances.

As the vacation rental space rapidly evolves, an adventurous spirit combined with strategic innovation and community engagement can propel businesses toward continued success.

Watch the full episode here: