Heidie Henriksen (ASTRHO Co-Founder & Vice President - Business Development at VacayMyWay) is a results driven short-term rental industry expert with over 21 years of experience promoting and operating vacation rentals. After launching a SAAS technology & marketing program for vacation rental hosts, she Co-Founded ASTRHO to support individual hosts with much needed industry resources. In 2020, Heidie joined the VacayMyWay team to help guide the platform's vision and bring a refreshing disruption to the OTA space.