Join us for an exclusive throwback to our most viewed episode of the year with Ben Coleman - Founder of Rev & Research, Vanessa Humes - Director of Sales & Marketing at InterCoastal Net Designs and Lance Stitcher - Broker/Owner at Seaside Vacations and Sales.
In this episode, Alex & Annie are joined by a panel of experts to help guide you on a pressing topic - How to Explain Changes in Revenue and Bookings to Your Homeowners.
2023 is not turning out to be as profitable as expected for vacation rental managers, and naturally this is causing quite a bit of turmoil for property managers, especially those who got into the business during the golden years of 2020-2022.
Some of the great insights discussed in this episode includes proactive, data-driven communication with your homeowners, as well as the importance of making sure you’re pricing appropriately for 2023 instead of making decisions like it’s still last year.
Whether you’re an individual property manager feeling the pressure of the current market, or a Vacation Rental company with hundreds of properties under management looking to safeguard your book of business - tune in to this episode to learn from our expert panel on exactly what steps to take to navigate the stormy seas of 2023 and beyond.
TIMESTAMPS
0:02 Vacation rental industry with experts.
1:33 Managing vacation rentals during a slow season.
5:42 Shrinking booking windows and strategies for staying ahead of the market.
9:08 Owner acquisition and retention strategies in the vacation rental industry.
11:44 Homeowner marketing and direct booking strategies in the vacation rental industry.
13:42 Social media and owner communication in the real estate industry.
15:06 Proactive property management strategies for homeowner retention.
17:53 Leveraging local expertise in real estate data analysis.
19:05 Property management strategies for peak and off-peak seasons.
28:47 Distribution strategies for vacation rentals.
30:31 Counteracting softening demand and increasing supply in vacation rentals.
32:07 Distribution strategies and communication among departments.
34:23 The importance of internal teams and phone calls in vacation rental industry.
35:50 Vacation rental industry trends and inventory.
39:37 Property management strategies for seasonality and revenue management.
43:56 Revenue management strategies and marketing in the vacation rental industry.
This episode is brought to you by Rev & Research!
Connect with Ben:
Website: https://www.revandresearch.com/
LinkedIn: https://www.linkedin.com/in/benjamin-coleman-6256b156/
Connect with Vanessa:
Website: https://www.icoastalnet.com/
LinkedIn: https://www.linkedin.com/in/vanessa-humes-549b528/
Connect with Lance:
Website: https://www.seasidevacations.rentals/
LinkedIn: https://www.linkedin.com/in/lance-stitcher-5593b013/
If you enjoyed this episode of ALEX & ANNIE: The Real Women Of Vacation Rentals, make sure to visit our socials, leave us a like, a comment, or share our content with the crowd! Don’t forget to subscribe!
LinkedIn: https://www.linkedin.com/company/alexandanniepodcast/
Facebook: https://www.facebook.com/alexandanniepodcast
Instagram:https://www.instagram.com/alexandanniepodcast/
TikTok: https://www.tiktok.com/@alexandanniepodcast
#revenuemanagement #revenue #marketing #communication
